FullEnrich vs Gong
Short version: FullEnrich is the better fit for growth and RevOps teams that want the highest enrichment hit rate per contact, while Gong is built for revenue teams that want deal risk and coaching insight at scale.
FullEnrich
Waterfall enrichment across 15+ vendors
$29/mo
From ~$29/mo by credits; waterfall email + mobile enrichment
Gong
Revenue intelligence from every call
Custom pricing
Custom annual pricing: platform fee + ~per-seat; enterprise-leaning
At a glance
| Spec | FullEnrich | Gong |
|---|---|---|
| Starting price | $29/mo | Custom pricing |
| Budget tier | Budget-friendly | Premium |
| Complexity | Intermediate | Intermediate |
| Primary category | Prospecting & Lead Data | Conversation Intelligence |
| Integrations | 20+ | 100+ |
| Founded | 2023 | 2015 |
Feature comparison
FullEnrich offers 1 of 11 tracked sales intelligence & signals features; Gong offers 2.
| Feature | FullEnrich | Gong |
|---|---|---|
| Buyer intent data | ||
| Account & company research | ||
| Waterfall data enrichment | ||
| Job-change & hiring signals | ||
| ICP / lead scoring | ||
| Workflow automation | ||
| AI research agents | ||
| CRM enrichment | ||
| Free plan | ||
| API & webhooks | ||
| Priority / 24-7 support |
FullEnrich
Pros
- Waterfall across 15+ providers maximizes coverage
- Strong mobile-number find rates
- API-first, fits automated GTM stacks
Cons
- Enrichment only, no prospecting search
- Credit consumption can be hard to predict
- Younger product
Gong
Pros
- Best-in-class call analytics and deal-risk signals
- Powerful coaching, scorecards, and trackers
- Strong forecasting and pipeline intelligence
Cons
- Premium pricing with platform fees
- More than small teams need
- Adoption takes real change management
Which should you choose?
Choose FullEnrich if…
- you want waterfall across 15+ providers maximizes coverage
- you want strong mobile-number find rates
- you want API-first, fits automated GTM stacks
Choose Gong if…
- you want best-in-class call analytics and deal-risk signals
- you want powerful coaching, scorecards, and trackers
- you want strong forecasting and pipeline intelligence
The verdict
Both are solid sales intelligence & signals tools. The best choice comes down to fit: FullEnrich for growth and RevOps teams that want the highest enrichment hit rate per contact, and Gong for revenue teams that want deal risk and coaching insight at scale.
Browse all tools →Frequently asked questions
Is FullEnrich or Gong cheaper?
FullEnrich is the more affordable option ($29/mo versus Custom pricing). The lower sticker price isn't always the better value, though, weigh the tier your team will actually land on and any add-ons.
Which is better, FullEnrich or Gong?
Neither is strictly better, they're built for different priorities. FullEnrich is the stronger pick for growth and RevOps teams that want the highest enrichment hit rate per contact, while Gong suits revenue teams that want deal risk and coaching insight at scale.
What's the main difference between FullEnrich and Gong?
FullEnrich is intermediate and budget-friendly, while Gong is intermediate and premium. On tracked sales intelligence & signals features, FullEnrich covers 1 and Gong covers 2.