Societe Info vs Clay
Short version: Societe Info is the better fit for teams selling into France that need official, structured company data, while Clay is built for revOps and growth teams building bespoke, signal-based outbound at scale.
Societe Info
French company data & enrichment
$39/mo
From ~€39/mo by volume; French SIREN-based company data
Clay
Waterfall enrichment + AI research in a spreadsheet
$167/mo
Free plan; paid from ~$167/mo billed annually, credit-based
At a glance
| Spec | Societe | Clay |
|---|---|---|
| Starting price | $39/mo | $167/mo |
| Budget tier | Mid-range | Mid-range |
| Complexity | Intermediate | Advanced |
| Primary category | Prospecting & Lead Data | Sales Intelligence & Signals |
| Integrations | 15+ | 120+ |
| Founded | 2016 | 2017 |
Feature comparison
Societe offers 6 of 10 tracked prospecting & lead data features; Clay offers 3.
| Feature | Societe | Clay |
|---|---|---|
| Email finder | ||
| Mobile / direct dials | ||
| Email verification | ||
| Bulk enrichment | ||
| LinkedIn / Chrome extension | ||
| Intent data | ||
| 1-click CRM export | ||
| Free plan | ||
| API & webhooks | ||
| Priority / 24-7 support |
Societe Info
Pros
- Authoritative French SIREN/SIRET company data
- Strong firmographic enrichment and scoring
- API and CRM enrichment for French ICPs
Cons
- France-focused coverage
- Custom pricing, no self-serve
- Less useful outside the French market
Clay
Pros
- Waterfall enrichment across 100+ providers
- AI research agents automate account research
- Endlessly composable GTM data tool
Cons
- Steep learning curve
- Credit consumption is hard to predict
- You assemble the workflow yourself
Which should you choose?
Choose Societe if…
- you want authoritative French SIREN/SIRET company data
- you want strong firmographic enrichment and scoring
- you want API and CRM enrichment for French ICPs
Choose Clay if…
- you want waterfall enrichment across 100+ providers
- you want AI research agents automate account research
- you want endlessly composable GTM data tool
The verdict
Both are solid prospecting & lead data tools. The best choice comes down to fit: Societe for teams selling into France that need official, structured company data, and Clay for revOps and growth teams building bespoke, signal-based outbound at scale.
Browse all tools →Frequently asked questions
Is Societe Info or Clay cheaper?
Societe Info is the more affordable option ($39/mo versus $167/mo). The lower sticker price isn't always the better value, though, weigh the tier your team will actually land on and any add-ons.
Which is better, Societe Info or Clay?
Neither is strictly better, they're built for different priorities. Societe Info is the stronger pick for teams selling into France that need official, structured company data, while Clay suits revOps and growth teams building bespoke, signal-based outbound at scale.
What's the main difference between Societe Info and Clay?
Societe Info is intermediate and mid-range, while Clay is advanced and mid-range. On tracked prospecting & lead data features, Societe covers 6 and Clay covers 3.